A conversion funnel helps companies to fully automate the process of acquiring customers. While there are several companies that use some sort of funnel to generate and convert leads, only a few of them have put in the time and effort required to optimise the sales funnel completely. Ultimately, the ability to create new leads on a regular basis and turn them into customers is the most important skill any marketer can possess.

Understanding the concept of sales funnels is important because it's a useful model for visualising the customer journey from initial awareness all the way through conversion. The sales funnel provides a useful framework through which you can analyse your business and identify areas for improvement.

This course will show you how to communicate and socially connect with your customers in a way that makes them want to ascend up your Value Ladder – where you can offer more valuable services in return for more money. As you pick a great marketing strategy and know how to relate to your customers better, you will consequentially drive more potential consumers in the Action section. In fact, if you mastered the sales funnel, you would be able to make more sales in the long run.

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Online learning is flexible, convenient and gives you the opportunity to balance life's other commitments with higher education. Next Learn Academy offers an extensive range of online courses with a variety of rich material and resources that will let you connect to peers and expert tutors and build on your skills and knowledge. Next Learn Academy is a reliable online provider with a strong reputation and its meticulously designed courses to help you kick-start your professional journey in the best possible way.